- The leading media in Spain recognises the group's innovation in online education, placing PHIA as an example of hyper-personalisation in learning.
In the framework of its Special Trainingthe daily El País has highlighted the value of the technological and pedagogical commitment of EDUCA EDTECH Group, highlighting the role of PHIAthe assistant of artificial intelligence which accompanies students in their training process. The report, shared with institutions of national and international renown, underlines the group's leadership at a time when the personalisation and quality make the difference in online education.
PHIA, much more than artificial intelligence
Presented as a "digital mentoring", PHIA represents the fusion between knowledge and empathy. Its mission is to transform the educational experience into a process that is close, dynamic and adapted to each student. Available on all the group's platforms: Euroinnova, INESEM, INEAF, INESALUD, Red Educa, and EDUSPORTamong others, the tool is already a reference in the sector for its capacity to generate content, resolve doubts and suggest personalised learning itineraries.
With this innovation, the EDUCA EDTECH Group is at the forefront of the digital education in Spain and Latin America, responding to a growing demand for flexible and effective online training in a market that will exceed $1 trillion by 2028, according to Entertainment and Media España.
A comprehensive strategy: tailor-made training and proprietary technology
The article in El País not only highlights PHIA, but also other pillars of the group's strategy: the tailor-made trainingthe impact of the EDUCA EDTECH Building in Granada, a pioneering technological space in Spain, and the work of more than 700 people that are part of the organisation.
In addition, the report mentions My LXPthe proprietary platform that integrates artificial intelligence to personalise training itineraries, the result of more than 20 years of research in educational innovation.
The CEO's vision: the learner at the centre
In statements reported by El País, Rafael García-ParradoCEO of EDUCA EDTECH Group, underlined the purpose that guides every development of the group:
"Technology is not an end in itself, but a means to put the learner at the centre. We want them to learn more, in less time.
His words reflect the group's commitment to a clear vision: to facilitate access to education and to ensure that every student finds in the online training a real tool for employability and progress.
The recognition of El País joins other recent milestones, such as the inclusion of the EDUCA EDTECH Group in the list of the most important 100 best ideas of 2025 from The World and its certification as Top Employer 2025. These achievements consolidate the company as an international benchmark in educational technology and as a driver of change towards a more equitable and future-ready society.
With PHIAIn addition to designing new ways of learning, the group not only designs new ways of learning, but also claims for a model where the artificial intelligence is combined with human proximity in order to offer each person the best version of the digital education.
